Infographic: Which Social Media Sites Are the Most Engaging?

The Most Viral Type of Pins: Barney’s on Pinterest

I stumbled upon an interesting technique Barney’s uses to present their clothes and accessories on Pinterest. They always make 2 types of pins for each product: an “Individual Product” and a “Product in a Setting”. I couldn’t just walk by and not compare the effectiveness of both methods of product representation. Which one is more likely to be re-pinned and liked - an “individual product” or a “product in a setting” format?

Google+ Communities: Analyzing Community Health

If you are a community owner or just evaluating in which community to participate or represent your brand, it's a good thing to study a community's health and see what's going on behind the bare Number of Followers. Let's compare the top 5 social media marketing communities on G+.

Editorial Calendar Template to Save Time and Boost Your Social Presence

Let’s face it. Content creation is messy. You’ll need to post regularly to see results; don’t just sit and wait for your muse. But that’s not how it usually happens. There’s a way to make it less chaotic, though: Using Editorial calendar. Today I’m happy to share with you a template from Editorial calendar that we use here at TrueSocialMetrics.

Rolling Out Pinterest Analytics for Everyone

Big news, everyone! We are making a lot of changes this month. In 30 days from now:

• We are moving to new Pinterest api.
• Pinterest will be available for everyone, for all plans.
• Google+ communities and Vine analytics will be discontinued.
• Premium plans will be discontinued (plans that include Pinterest/Vine/Google+ communities).