Infographic: Which Social Media Sites Are the Most Engaging?

Conversation / Amplification / Applause Rates Usage Best Practices

Describing the best ways to use these three metrics and some additional measurement techniques to make the analysis even more valuable and insightful.

Lie to Me: Bad Metrics for Social Media

The best way to screw up your social media analytics is to choose bad metrics or use them incorrectly. Here are the best ways to do it.

Movies on Facebook: Creative Ways to Promote DVD Releases

The main goal of Facebook pages for Movies is to promote their theater release and boost tickets sales. But when the show is over, the work continues for a second wave to come - disk releases. I was curious what creative content techniques film studios use to promote their disk releases. So I looked at the best movies of 2014 and used the Content Segmentation feature to analyze it.

How to Analyze a Pinterest Account: Step-by-step Guide

As you may already heard Pinterest analytics is now available on TrueSocialMetrics. Customers can now analyze all personal or business Pinterest accounts with no login credentials required. Here’s a step by step guide on how to analyze a Pinterest account and its competitors.