How do you calculate Shares for Instagram?

Shares for Instagram are calculated as the number of times the link to your Instagram post was shared on other social sharing sites: Pinterest, StumbleUpon, Reddit, Digg, Twitter, Facebook, Linkedin.

For some social networks (Blog, YouTube, Linkedin, Tumblr, Instagram, Slideshare, Vimeo) we additionally collect data from other places besides the channel (e.g., Disqus, Delicious, StumbleUpon, Reddit, Digg).

Read more about data collection sources here.

Effectiveness - shows the % of New Users among all users who interacted with the post. New Users - users who haven't been engaged with your posts before in selected time range (new audience, or old inactive fans). It will help you find the most effective posts for attracting New Followers and engaging Previously Inactive Fans.

Comments Effectiveness (Eff) - Shows the % of Comments made by New Users - users who haven’t been engaged with your posts before in selected time range (new audience, or old inactive fans).

Shares Effectiveness (Eff) - Shows the % of Shares made by New Users - users who haven’t been engaged with your posts before in selected time range (new audience, or old inactive fans).

Likes Effectiveness (Eff) - Shows the % of Likes placed by New Users - users who haven’t been engaged with your posts before in selected time range (new audience, or old inactive fans).

Terminology

• additionally collects data from other places besides the channel (e.g., Disqus, Delicious, StumbleUpon, Reddit, Digg)